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Title: The creation of RB Leipzig. Authentic identity or self-deception?

The creation of RB Leipzig. Authentic identity or self-deception?

Textbook, 2016, 105 Pages

Business economics - Offline Marketing and Online Marketing

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Title
The creation of RB Leipzig. Authentic identity or self-deception?
Author
Publication Year
2016
Pages
105
Catalog Number
V343373
ISBN (PDF)
9783960675778
ISBN (Book)
9783960670773
File size
19059 KB
Language
English
Tags
Identity based team brand Professional football Sport marketing RB Leipzig Red Bull Corporate identity Bundesliga Brand identity SSIS
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Anchor Academic Publishing
Quote paper
, 2016, The creation of RB Leipzig. Authentic identity or self-deception?, Hamburg, Bedey Media GmbH, https://www.anchor-publishing.com/document/343373

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Author
Author: Martin Wenzl
Created on
10/24/2016

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